How SMS Marketing Could Benefit Your Business

The use of SMS marketing in B2C is becoming a popular way to advertise to consumers through their mobile phones. Businesses normally approach mobile phone providers to send off content using SMS (short message service) messages to mobiles. SMS texts can be received by all mobiles making SMS marketing extremely invasive but also effective. The key from a B2B perspective is to find the right balance and use this marketing channel in the right circumstances.

SMS marketing can also be sent through platforms capable of SMS broadcasting such as vMail. The areas where SMS can be of use vary greatly between industries. Mobile phone providers themselves use this method to encourage subscribers to upgrade their service and to let them know about seasonal promotions. People can also subscribe to SMS advertisements and promotions through their phone to receive SMS alerts whenever something new is posted from for example an online retailer.

The automation of parts of the sales cycle is one area where SMS marketing can help out at a B2B level. By allowing users to sign up for newsletters, competitions or updates through their phone, a business can reach audiences that might not engage through traditional marketing channels. By building a list of phone numbers, a company can begin to do promotions or update their target market on new items relevant to their audience. They can send out a mass text message to all the customers that have signed up on a certain date and are due for renewal of their contract.

SMS marketing can unlike billboards, television advertisements and magazine advertisements reach anyone wherever they are. Most people have their phones on them at all hours of the day and will check their phones if they receive an SMS message alert. This allows for a very quick response on campaigns. For example, Walls ice-cream teamed up with o2 very recently using SMS marketing combined with thermal mapping. Walls were able to send SMS messages to people that were in areas of a certain temperature.

One of the key components of an SMS campaign is that the person who is targeted must be able to opt out of the advertising or opt out of their subscription to the advertising. Usually this is done by sending a stop message the SMS. This stop code allows people to stop receiving these advertisements should they no longer want the product and it is a requirement for creating a SMS marketing campaign.

Many phone providers and SMS companies will allow small businesses to buy runs of SMS advertising. This is where a company can pay for just a short code or small run of advertising. SMS marketing can then be tailored for just about any budget and also targeted to phones based on local registration and local telephone service providers.

SMS marketing is a great tool that can be used to help businesses grow and extend the reach to alternative target markets, no matter where they are.

Accident Damaged Cars For Sale

Accident Damaged Cars are one of the most common type of salvage vehicles available on the open market. These accident damaged cars are usually vehicles that have been taken over by insurance companies for reasons of not having to pay auto body companies from repairing damage that would cost more than the vehicle itself. The insurance companies would rather pay the owner the value of the vehicle that may be considerably less than having the vehicle repaired.

Once the car has been taken by the insurance company it is usually priced out to junk or salvage dealers who tend to either strip the cars and sell the parts or if the car is not damaged to far resale it to the public. Once the accident damaged car for sale is sold it still has a long way to go before it is able to be driven on the open road. When sold these vehicles are deemed un-driven by motor vehicle associations. The vehicles need to go through the process of being repaired and brought back up to standards that each country deems necessary.

Now the repairs are done and you feel that the repairs are all that you need. Well, the vehicle is still not ready for the open road. Meaning, you still will not be able to register the vehicle just yet. Now, you need to have the car inspected. You do not want to drive around a car that is unsafe. I know that I would not. The inspection should be done by an authorized inspection station of the state. This inspection station will tell you if the repairs are up to par. If the repairs are not then they will recommend what repairs are still needed and which are not. If no repairs are not needed then they will give you passing paper work that you take with you to a registration station. If they are still problems that have to be taken care of either the inspection station will take care of it or you will need to take it back to the place were you had the initial work done. Once completed go back and have a final inspection done. Now you are ready for registration.

Accident damaged cars for sale are great deals but you really need to know the process when bringing these cars back to life.

Computer Graphic Schools Foster Dynamically Digital Careers

Considering computer graphic schools that can help you start a graphic design career? Stanley Gilbert, a long-time graphic designer and illustrator, who also teaches design and illustration at Austin Community College (AAC, Austin, TX), stresses the importance of finding your niche.

"Prospective students should weigh the alternatives between an intensive two-year program like ACC's and more laid back, but academically challenging, four-year computer graphic degrees from a university," says Gilbert. That's because, as he explains to his students, having work skills is not enough in an industry that shapes film, theater, music and literature – lessons from computer graphic schools will set you apart. "You've got to have some of the 'it' that sets you apart, and full, well-rounded [computer graphic degrees] are vital, either you get it formally at a university or informally on your own."

Before Computer Graphic Schools …

In his own experience, Gilbert learned early on after graduating from Texas State University in the 1970s with a degree in commercial arts, and trying his hand at a freelancing career, that it would take another school stint to keep up with the technology. That's when he decided to attend ACC (where he would later be asked to teach as an adjunct). And students wishing to attain computer graphics degrees, he says, are taking the first step towards a lucrative career.

"I could not recommend a better launching pad into the business for a freshman student than a design certificate or degree from a reputable and well established school," says Gilbert. "If I had had such opportunities from the start, I might have been in the business for 30 years now instead of only 20."

Skills to Seek at Computer Graphic Schools

Whatever your choice computer graphic schools emphasize computer graphics degrees or computer aided design programs, Gilbert says there are basic skills that designers should learn. They include being able to:

  • Exhibit a high level of creativity used to solve problems
  • Think outside the box while functioning productively within the limits
  • Write, speak, and create effectively
  • Respond quickly and inventively to client's needs
  • Demonstrate good hand-eye coordination
  • Pay attention to detail

One thing is for sure when considering computer graphic schools or computer aided design programs: "The industry keeps expanding both technically and in job description," explains Gilbert. The time to start pursuing computer graphics degrees is now.

History of Italian Cooking

When many people think of Italian culture, they think of cuisine. Some of the most popular dishes are pizza and pasta. However, the world of Italian cooking is more than that, and the history of Italian cooking is very diverse. Different regions of Italy have developed their own styles of cooking centered around local ingredient, and other influences throughout history have influenced Italian food.

Culinary History

The history of Italian cooking actually goes back over two thousand years. It flourished during the Roman Empire. During that time, food preparation was very important, though much of the earlier art of cooking has since been lost. After the Roman Empire fell, Italian food started to become more diverse. The different city states throughout the area started to develop their own ways of cooking, as well as their own distinct flavors that came from the foods that grew in the area. Meats, cheese, and even the wine became distinct.

Regional Diversity

The diversity of the history of Italian cooking can be traced back to the different areas where it was conceived. The north utilized Tuscan beef, while in Marches the black truffles became popular. Many Italian cheeses, such as provolone and mozzarella, were developed in the south. Citrus fruits were used in the south as well. Breads and pasta differed from region to region as well.

The south used more pasta like the hard-boiled spaghetti, while in the north softer egg noodles were popular. Milan was known for its risotto. Naples, on the other hand, became known for its pizza. The coastal regions became known for their seafood dishes. Anchovies, lobster, sardines, and swordfish became incorporated into much of the history of Italian cooking.

Outside Influences

Another factor of the history of Italian cooking was the influence of other cultures on the cuisine. Ancient Greek cooking was integrated as part of the dishes, but the Roman Empire also brought in other flavors, such as wheat wine, and fine spices. Ingredients for Italian cooking came as far as China, contributing to the wide variety of flavors and dishes. The island of Sardinian was influenced by the Mediterranean, while Sicily received many influences from North Africa. The southern parts of the country were also affected by influences from the Arabs, especially when it came to the sweets, such as the popular dessert cassata.

A Continuation

Some of the most popular dishes throughout the history of Italian cooking have seen a rebirth. For instance, some believe that pasta was actually brought to Italy from China during the time of Marco Polo. However, this was actually a rediscovery of a food that had been popular in Roman times. That early pasta is not much different than the ones enjoyed around the world today.

The history of Italian cooking continues to evolve, and today there are still distinct differences between the northern and southern regions of the country. The traditions reflect the deep culture and history that originally inspired them. So every time you cook an authentic Italian dish, you are cooking a piece of history.